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Point and Find at Nokia World 2008: Point at objects, figure out where you areOne of the most exciting things I’ve seen at Nokia World 2008 is the Point and Find service: aim a phone camera at an object and the camera detects what it is. Currently set to debut in London and San Francisco, the initial version of the application will be tied to movie posters. Point yo... |
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Mobile Ad Networks in IndiaList of mobile ad networks in India: Mobile Worx/Zestadz ZestAdz is a multi-format mobile advertising marketplace which enables advertisers to launch highly targeted and relevant mobile advertising campaigns. ZestADZ shares 50% of its ad revenues with publishers. Mobile Ad Networks (India) mKhoj... |
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Shock! Macs can get viruses too. Apple advises antivirusHands up all you Mac owners who don't run any antivirus software on your computer? Thought so. The message that's been drip-fed to Mac users, and is now self-perpetuating, is that Windows PCs get viruses while Mac users don't. Leaving aside the self-righteousness issue, it's fair to say that there a ... |
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Yieldex Wins Amazon AWS Start-Up Challenge, Woos Former AOL ExecWith the current economic conditions, finding funding can be a challenge for many young companies - or even established ones. Sometimes it helps to get creative. For Yieldex - a company that predicts available online advertising inventory to help optimize campaigns - that creative funding angle ... |
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Apple’s 2008 ad budget: Nearly a half billion dollarsThere’s been a lot of talk recently about how much money Microsoft is spending (and some would say wasting) on its new advertising campaigns to promote its brand. Of course you know the ones: The Bill Gates/Seinfeld ads and the newer “I’m a PC” ads. But there hasn’t ... |
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Animation in the UndergroundPSFK friend Gino Reyes shot this video during his morning commute on NYC’s B subway line. This sort of underground animation has been seen in other parts of the world - most notably Asia - but usually as part of advertising campaigns. This one doesn’t seem to carry any particular mess... |



